Earth Day

Originating as a cruelty-free brand, we continue our commitment to becoming the most responsible version of ourselves.

We’re taking today to acknowledge the impact of the industry, and the immense volume of work still left to be done.

Today we’re sharing some small steps we’ve been taking on our journey to improve our transparency, our footprint, and pave the way for exciting future developments.

 

We’ve partnered with TreePoints, allowing us to offset the carbon emissions on every order placed on our web store. This partnership allows us to invest into projects that help reduce greenhouse gas emissions. These projects also bring real, sustainable development opportunities to communities worldwide.

Since launching, we have offset an immense 366,630kg of CO2.

 

 

This year we’ve partnered with Hurr, the rental and resale fashion marketplace, to contribute to the wonderful sharing economy and to give our customers more options to wear Shrimps responsibly.

 

 

Each order is packaged in 100% recyclable material which is FSC certified and made with water-based inks. With hand-drawn illustrations adorning the inside of our packaging, we encourage you to re-purpose your box.

 

 

We can't say too much yet, but we're working on some incredible partnerships that put sustainable choices at the forefront of our business and help our customers shop responsibly - keep an eye out for more news on these throughout 2024.

It's safe to say that our to-do list is still pretty lengthy. We've only scratched the surface so far, but we are committed to learning and doing more. We know how important it is that each and every brand takes responsibility for their impact and we want to keep building on the work we’ve done so far. With this in mind, we are taking part in a programme later in the year which will help us assess, reduce and monitor our impact and take some big steps towards preparing ourselves for the fashion industry of the future.