Privacy Policy

This website is owned and operated by Shrimps Ldn Ltd, Shrimps Ldn Ltd, Unit 60B, 124-128 Barlby Road, Ladbroke Grove, W10 6BL. Company Registration: 8714634. VAT Registration GB 177417190.

This Privacy Policy applies when you visit or surf the Site without purchasing any product, when you register on the Site and when you use our services for purchasing products. By using this Site, you accept the practices described in this Privacy Policy. If you do not want to accept the practices described in this Privacy Policy, please do not use the Site.

Since personal data (“Personal Data”) of users and customers (collectively "Users") of this Site may be processed in the European Union, any processing of Personal Data will be conducted in compliance with applicable European laws.

Your personal data are collected and processed by Shrimps London Ltd as well as by our service providers located within and outside of the European Union (collectively "us", "we", "our"). Shrimps London Ltd. has its registered offices in 133-134 Network Hub,  300 Kensal Road, London, W10 5BE. Company Registration: 8714634, VAT Registration: GB 17741790. For any issues relating to this Privacy Policy you can contact our Customer Service at customercare@shrimps.co.uk.

Your Personal Data will be processed to provide the services you subscribed to or reserved for registered users, to facilitate your navigation of and shopping from the website and to keep you informed of Shrimps London Ltd news and offers.

Shrimps London Ltd is a controller of Personal Data collected and processed for purpose of rendering the e-commerce services and the sale of products (herein the "Commercial Purposes") through the Site.

Shrimps London Ltd is the sole data controller of the Personal Data processed for marketing purposes, notably to send to Users, also through newsletter, information and updates on its products, offers, exclusive sales, promotional campaigns and on events and similar initiatives organized by Shrimps London Ltd (herein the "Marketing Purposes").

1. Our Policy

Everyone has the right to protection of his/her Personal Data. We respect Users' right to be informed regarding the collection of and other operations involving their Personal Data. In using data that may directly or indirectly identify you personally, we will apply a principle of strict necessity. For this reason, we have designed the Site in such a way that the use of your Personal Data will be kept to a minimum and will not exceed the purposes for which your Personal Data was collected and/or processed; we do not process your Personal Data when we can provide you with services through the use of anonymous or traffic data (such as marketing research made for improving our services, browsing data processed to provide you with customized contents or offers adapted to your preferred language, your location, etc) or by other means which allow us to identify you, apart from when it is strictly necessary or upon request by competent public authorities or the police (for example, in case of traffic data or your IP address).

This Privacy Policy provides you with all information needed to understand how we collect data which may identify the Site’s Users. For further information on our Privacy Policy, please contact us through our Customer Service at customercare@shrimps.co.uk or at our registered offices indicated above.

2. Who collects and processes Your Personal Data, how and for which purposes?

Shrimps London Ltd is the controller of your Personal Data as we determine the Commercial Purposes and means of processing Personal Data. For the Commercial Purposes only, Shrimps London Ltd has appointed certain entities that will also process Personal Data relating to the Site’s Users (herein the "Processors").

The above mentioned service providers and Processors have been chosen because of their experience in processing Personal Data and they provide sufficient guarantees regarding compliance with data protection laws (including the technical security measures governing the processing to be carried out). In processing the Personal Data for Commercial Purposes, the Processors shall act only under the instructions from Shrimps London Ltd. We regularly check that our Processors comply with our instructions and that they continue to provide sufficient guarantees regarding their full compliance with the provisions on Personal Data processing.

Some of the Processors of your Personal Data appointed by Shrimps London Ltd for Commercial Purposes directly are:

  • DHL, for purposes related to shipping, delivering and returning products purchased on www.shrimps.com;
  • Shopify, for purposes related to the housing of Shrimps London Ltd servers;
  • GMAIL Ltd UK, for purposes connected to providing Customer Service services to the Site’s Users;
  • Klaviyo for purposes related to sending out Marketing Newsletters and Surveys;
  • Global-E, Shopify, Klarna, Harper & Pay Pal for purposes related to payment transactions;
  • Facebook & Instagram for purposes related to sending out Marketing Campaigns;
  • Rakuten for purposes related to first & third-party data collection for Digital Marketing campaigns

For the Commercial Purposes, we collect your Personal Data (such as personal details, e-mail address, address, Credit Card numbers, bank code, IP address and telephone number, etc.) on your order form only for the purpose of selling the products ordered by you. Your Personal Data is mostly processed by electronic means and, in some circumstances, by paper-based means, such as when the processing of your Personal Data is required for preventing fraud on the Site. Your Personal Data shall be stored in a way which allows us to identify you for the period necessary for the purposes which the data was collected for and subsequently processed and, in any case, in accordance with applicable laws. Please report any modification of your Personal Data to our Customer Service and select ‘Privacy’ as the argument in the appropriate form or through your personal account on the Site in order to ensure that your Personal Data is always accurate and up-to-date, relevant and complete. Your Personal Data shall not be disclosed to third parties other than us for purposes which are not permitted by law or without your consent.

Aside from the Processors appointed for Personal Data processing, your Personal Data will be made available also to third parties, autonomous controllers, for purposes related to supplying services requested by

Users (for example, for purchase transactions) or for purposes of third parties. For more information on the matter, see section 4 (To Whom Your Personal Data Will Be Disclosed). Please contact our Customer Service if you would like to receive a full list of our data Processors involved in processing your Personal Data.

For the Marketing Purposes, we may process your Personal Data as well as browsing data ("Traffic data") resulting from the use of the Site and of our services by any User, in order to provide Users with customized contents and offers on our services or to deliver any newsletter they subscribed to, subject to their discretionary right to withdraw their subscription to such newsletter or to oppose or object to the receiving of any advertising or marketing content which we think is of interest to a specific User. For Marketing Purposes, Personal Data and Traffic data is mostly processed by electronic means and shall be stored for us in any case, in accordance with applicable laws and available to our Processors.

Moreover, your Personal Data may be disclosed to the police or to judicial authorities, according to applicable laws and upon a formal request by such entities, for example in the event we need to prevent fraud on the Site (anti-fraud services).

Data processors will also have access to your Personal Data as stated in section 2 for the specific purposes stated therein. In all the above circumstances, your consent for data processing is not required as Personal Data Processing would be necessary for the performance of Commercial Purposes.

The reasons for collecting Personal Data will be expressly listed in the information of privacy statement that we will present from time to time on the page asking the User to provide his or her Personal Data, be it for Commercial Purposes or for Marketing Purposes. We may have access to third parties' Personal Data which was directly disclosed by its Users, for example when a User bought a product to be sent to a friend, when the User paying for the product is different from the recipient of the product, or when a User wishes to recommend to a friend a service of the Site or the sale of a particular product. In all of the above cases, please make sure you receive the consent of such individuals before disclosing their Personal Data to us and make sure you inform them about this Privacy Policy; you will be the only person liable in connection with the disclosure of information and data regarding such third parties if they have not provided you with their prior explicit consent for it and for any improper and unlawful use of that information. In any event, we shall fulfil any obligation to inform third parties required by law and, when necessary, shall request their explicit consent upon registering in their archives the Personal Data of the User indicated.

All the information we collect via our Website or through correspondence with you is used to operate and improve the service we offer you and to personalise our service. We are committed to using your personal information only for:

  • Planning and managing Shrimps.com's business activities, including analysis of customers' shopping habits, product and style preferences.
  • Technical administration of our website
  • Research
  • Providing you with information about the services we offer
  • Letting you know about offers and news from Shrimps.com
  • Managing and fulfilling your order including verifying details of your payment method or credit card account and where necessary carrying out credit checks and to protect against fraud and theft.

We may therefore also share information about the way in which you conduct your account with lenders and credit reference agencies; During your registration process you are given the opportunity to select some of the ways in which we may use your details. See ‘your permission’ and ‘helping us to grow’ below to keep us in touch with anything you specifically don’t want to be informed about.

There are only three circumstances where we may share some of your data with others:

  • In the unlikely event that our business assets are ever sold to or purchased by another company (our data records are part of our business). You will receive notice of any such event and we will use our reasonable endeavours to ensure that the new combined entity will follow the practices disclosed in this Privacy Policy.
  • To outside research companies whom we may ask to contact you directly for your opinions on our service.
  • If we are requested by the police or a regulatory or government authority investigating illegal activities to provide information concerning your activities whilst using the network we shall do so.
3. What Happens if You Do Not Disclose Your Personal Data to us?

Granting your Personal Data to us (in particular, your personal details, your e-mail address, your address, your Credit/Debit Card numbers and bank code and your telephone number) is necessary for processing your order for the purchase of products on the Site, supplying other services provided on the web site upon your request, or when your Personal Data is needed to fulfil obligations required by law or regulations. The refusal to provide us with some of your Personal Data necessary for performing the above purposes may consequently prevent us from processing your order for the purchase of products sold on the Site or fulfilling obligations required by law and other regulations. Therefore, failing to provide Personal Data may constitute, in some cases, a legitimate and justified reason for not processing your order for the purchase of products sold on the Site or not providing the Site’s services.

Disclosure of further Personal Data to us other than that required for fulfilling legal or contractual obligations and to be properly browsing our services with necessary traffic data is, on the contrary, optional and does not have any effect on the use of the Site and of its services or on the purchase of products on the Site. We will inform you at every step whether disclosing your Personal Data to us is compulsory or optional by marking with an appropriate symbol (*) the information that is compulsory or data needed for the purchase of products on the Site.

4. To Whom Your Personal Data Will Be Disclosed?

Personal Data will be disclosed to third party companies that provide, on behalf of Shrimps London Ltd, specific services as data Processors or to other recipients of Personal Data collected by us that process your Personal Data only for the Commercial Purposes (for example, Natwest UK.) and, in any case, according to applicable laws and regulations.

Notwithstanding the foregoing, Personal Data will not be disclosed to any other third parties or disseminated or transferred without informing our Users of such disclosure/dissemination/transfer, and, in any case, in accordance with the applicable laws.

5. Security Measures

We have adopted security measures to protect Personal Data against accidental or unlawful destruction, accidental loss, alteration, unauthorized disclosure or access, and against all other reasons for data processing that do not comply with our Privacy Policy. For the best possible protection of your Personal Data outside the limits of our control and management of the same, it is advisable that your computer be provided with software devices that protect network data transmission/receipt (such as updated antivirus systems) and that your Internet service provider take appropriate measures for the security of network data transmission (such as, for example, firewalls and anti-spam filtering).

6. Klarna

In order to be able to offer you Klarna's payment options, we will pass to Klarna certain aspects of your personal information, such as contact and order details, in order for Klarna to assess whether you qualify for their payment options and to tailor the payment options for you. General information on Klarna you can find here. Your personal data is handled in accordance with applicable data protection law and in accordance with the information in Klarna's privacy policy.

7. Rakuten

We partner with Rakuten Advertising, who may collect personal information when you interact with our site. The collection and use of this information are subject to the privacy policy located here:

Privacy policy: https://rakutenadvertising.com/legal-notices/services-privacy-policy/

Your rights: https://rakutenadvertising.com/legal-notices/services-privacy-rights-request-form/