Shrimps is a fashion label from London-based designer Hannah Weiland, launched in 2013.
With a background in History of Art and Surface Textile Design, Weiland takes her inspiration from the witticisms of modern art and a playful engagement with pattern and texture.
Initially renowned for colourful faux fur outerwear, bringing the material to the luxury sphere and leading the conversation on cruelty free fashion, Shrimps now has a full ready-to-wear offering and is renowned for its handmade accessories.
Diversity & Inclusion
Shrimps is committed to avoiding discrimination of any kind when hiring, casting and choosing collaborators. Furthermore, we are actively working to improve our diversity of representation in these areas, each season discussing as a team how we can affect genuine, non-tokenistic improvement throughout the business.
We will endeavour to go above and beyond to facilitate requests for projects by or for underrepresented groups, and to approach individuals from such groups with opportunities for paid collaborations. Shrimps also supports numerous charitable causes with both one off and ongoing contributions.
We are proud to have a team that is more than 90% female, and each season to collaborate with a wonderful variety of female artists and creatives.
Our production team have established long-standing relationships with each of our artisan suppliers, allowing us to develop innovative new products whilst supporting craftspeople all around the world. This is indicative of our ongoing efforts to diversify all facets of the brand, rather than only those visible externally.
Most importantly, we are cognisant that there will always be more that we can do. In this respect, we are grateful to receive feedback from our customers along with their suggestions as to how we can improve, in aforementioned areas or otherwise.
Sustainability
As a small independent brand, achieving true sustainability in all areas of our business is inevitably a work in progress. With our origins as a cruelty-free brand, an ethical approach to fashion remains pivotal to the Shrimps ethos, and below are some of the ways we are currently working to become as sustainable as possible.
Manufacture
- Where possible we always try to establish long-standing relationships with artisans and craftspeople for the production of our collections. All of our beaded accessories are made by hand in India at a factory with which we have worked closely to develop technical innovations and new techniques, combining them with those passed down over generations.
- We also work with a number of London-based artisans for both sampling and production, helping us to reduce our shipping impact whilst also supporting independent local businesses.
Materials
- Shrimps has never used animal leather or fur in any product, in line with our commitment to cruelty free fashion.
- As a natural, long-lasting material with self-cleaning properties, wool continues to feature prominently in Shrimps ready to wear. Each season we source tartan fabrics from Scotland produced using traditional techniques.
- We have recently debuted several innovative fabrics made from recycled fibres, including recycled wool outerwear in PF20 and a recycled polyester faux-sheepskin for AW20.
- As an ongoing project, we are working to replace all of our packaging elements with recyclable or biodegradable options. Most recently we have introduced recyclable packaging for all jewellery and hair accessories.
Giving Back
- For every order placed on our website, we plant one tree in partnership with One Tree Planted. Customers are given the chance to vote on our next planting location and have so far planted trees in the Amazon Rainforest, Australia, Kenya, Ethiopia, Ghana, Rwanda and Uganda.
- We are always open to ad-hoc opportunities to lend our voice or make donations to charitable/philanthropic projects and causes.
Longevity
- Our design ethos centres on products that last beyond seasonal trends, coupled with our use of high-quality materials and thoroughly tested production techniques, our aim is that every Shrimps piece can and will be treasured for many years.
- Our detailed care instructions help to protect the longevity of our products, and in rare instances of fault or failure we endeavour to repair items rather than replace them.